Hi, I'm
Shubham Narang

Digital Transformation Manager, Mahindra Group — Chandigarh, India

I run enterprise data and AI strategy for large organizations — working to standardize how a 250+ KPI, multi-billion-rupee business sees itself, with visibility up to the CEO and CIO.

I build and ship my own products end to end, outside of any employer — from idea, to a real backend on Supabase, to a live domain I manage myself.

Pop-art portrait of Shubham Narang
250+
KPIs in scope, Project Vihan
86.7%
Forecast accuracy, demand.ai
₹50Cr
Defence program delivered
10+
Independent projects shipped
Experience & education across
Mahindra Group
IBM
Larsen & Toubro
NMIMS
UPES

Flagship Work

nurchur.in
Independent product — built, shipped, and self-managed
−

Problem

Wanted a live product I owned completely — not a work deliverable, something built, launched, and operated end to end on my own.

Approach

Built and launched on Lovable to move fast initially, then migrated the entire stack — repo, hosting, and domain — onto a self-managed GitHub → Vercel pipeline once the product needed to stand on its own outside a no-code tool.

Outcome

A production product with its own domain, a Supabase backend I control, and a deployment pipeline I can extend without depending on any single platform.

ViteReactSupabaseVercelRazorpay
nurchur.in app screens — feeding, growth, and diaper tracking
demand.ai & Project Vihan
Mahindra Group — enterprise forecasting and data platform
+

Problem

Forecasting ran on Kinaxis with limited signal, and KPI reporting was fragmented across 10 separate business functions with no single source of truth for executive decisions.

Approach

Spearheading demand.ai, an ML forecasting engine that folds in TMA, Economist sentiment data, and environmental signals like rainfall and reservoir levels. In parallel, contributing to Project Vihan, working to consolidate all 10 functions onto one data platform and standardize 250+ KPIs.

Outcome

86.7% forecast accuracy to date, with a monthly CEO cadence and weekly CIO cadence now built around the consolidated numbers.

Power QueryML forecastingExecutive dashboards
Indian EV Market Analysis
Independent research — live dashboard
+

Problem

Wanted to understand what was actually driving India's EV adoption curve, state by state and OEM by OEM, rather than relying on headline growth numbers.

Approach

Built a Power BI model across state and OEM-level sales and revenue data to break down growth and competitive share.

Outcome

Found a 156.9% revenue CAGR and 93.9% EV sales CAGR, with Ola Electric holding a 37.5% share — and the underlying adoption drivers behind it.

Indian EV market analysis dashboard — revenue, sales, and state-level share

More Projects

Business Performance & Market Analysis

Electronics manufacturing forecast analysis

Integrated finance, sales, and supply chain data; surfaced a 26.8% demand-forecast deviation and a path to improve accuracy past 65%.

Electronics manufacturing dashboard — finance, sales, marketing, and supply chain views
Hospitality revenue & occupancy analysis

₹1.69bn in revenue, 57.79% occupancy, 70.14% realization — patterns across platform, category, and season to optimize RevPAR and ADR.

Hospitality revenue and occupancy dashboard
FMCG service-level dashboard

Tracked in-full, on-time, and OTIF performance by city, plus fill-rate and order trends by customer and product — used to pinpoint where service levels were missing target.

FMCG service level dashboard — OTIF, fill rate, and product-level trends
Fuel retail sales & inventory dashboard

Station-level view across 20 sites — revenue, liters sold, and inventory by fuel type, with a maintenance-to-revenue ratio to flag underperforming stations.

Fuel station sales and inventory dashboard

Customer & Market Intelligence

British Airways review analysis

20,000+ customer reviews assessed; weak satisfaction surfaced in food (2.4) and entertainment (1.4), broken out by aircraft type and geography.

British Airways review analysis dashboard
SaaS subscription lifecycle study

892 users analyzed — 84.36% active rate, 5.75% resubscription — used to inform retention strategy.

SaaS subscription lifecycle dashboard

Predictive & Personalization

Supervised ML model with a Streamlit front end, predicting premiums from age, disease profile, and plan type to support personalized pricing.

Product Strategy & Experimentation

Python and pandas analysis of customer, credit, and transaction data, identifying an untapped 18–25 segment to inform a new product launch.

Ran a test at 0.05 significance to validate the product decision before rollout.

Applied Celonis process mining to an eCommerce dataset to surface operational bottlenecks and recommend fixes.

Career

Mahindra Group
Feb 2026 — Present
Digital Transformation Manager, Chandigarh
  • Contributing to Project Vihan — working to consolidate data from 10 business functions and standardize 250+ KPIs, with visibility up to the CEO and CIO.
  • Spearheading demand.ai, an ML-based forecasting engine (86.7% accuracy) replacing Kinaxis.
  • Owning C-suite intelligence dashboards end to end — information architecture, visual hierarchy, and how insight gets represented at the top of the org.
IBM
Jun 2022 — Jan 2026
Business Analytics Analyst, Noida
  • Led digital transformation engagements for Fortune 500 clients across manufacturing, retail fuel, and aerospace, using Celonis and Power BI to unify fragmented data.
  • Delivered 15% efficiency gains, 10–15% faster cycle times, and 8% cost savings through process optimization.
Larsen & Toubro (Defence)
Aug 2017 — Aug 2019
Sr. Engineer, Data & Delivery (PMG)
  • Orchestrated delivery on a ₹50 Cr defence program, synchronizing milestones between manufacturing units and DRDO.
  • Digitized procurement and supplier evaluation, cutting operational costs by 10%.
NMIMS, Mumbai
2020 — 2022
MBA, Operations and Data Sciences
UPES, Dehradun
2013 — 2017
B.Tech, Mechatronics, Robotics and Automation Engineering

Skills & Certifications

AI Strategy Business Transformation Power BI Celonis Process Mining Python / pandas Tableau Streamlit Google Cloud Digital Leader AWS Certified Cloud Practitioner Power BI Data Analyst Lean Six Sigma Green Belt